About Gemdaia

The Gemdaia Difference

At Gemdaia, our mission is simple: to make precious gemstones affordable and fine jewellery accessible, while honouring our earth and its people.

After nearly a decade in the gemstone wholesale business, and deep family roots in the trade. We have years of first-hand knowledge specializing in the sourcing of high-quality and rare gemstones.

In fact, it was our admiration for fine gemstones - paired with our deep respect for our earth from where they come from - that drove our passion to create change in the industry we have grown to love.

Taking inspiration for our name from the Greek deity ‘Gaia’, meaning ‘the ancestral mother of all life’, we believe in a world where gemstones are accessible, affordable, and sustainable —and so Gemdaia private jewellers was born.

Our Founder’s Story

Our founder, Shaz, promotes the design of exquisite and exceptional gemstone jewellery. Being the second generation of his family to work in gemstone sourcing and mining in his native Sri Lanka, he has developed an unrivalled craftmanship and eye for rare and beautiful gemstones.

Having taken his experience and knowledge of precious gemstone sourcing to work for some of the world’s most renowned luxury jewellery houses - including in Hong Kong, Japan, and Sri Lanka -Shaz moved to London and opened Gemdaia.

A boutique jewellery brand focusing on crafting unique and sustainably sourced fine jewellery, most of the precious gemstones used in Gemdaia’s designs still originate from Sri Lanka - where some of the world’s finest and rarest sapphires are mined to this day.

Every Gemdaia gemstone that is sold has been hand selected by Shaz, using the same skills and expertise to source and quality check each piece that he applied in his work for the global luxury jewellery houses.

By cutting out middlemen and pulling from Shaz’s vast pool of skills and global supplier relationships, Gemdaia can bring affordable yet luxury fine jewellery to the market. Encapsulating our brand’s mission, we price our pieces fairly – helping you to look as good as you feel and feel as good as you look.

At the core of what we do, Shaz remains passionate about ensuring his clients are knowledgeable on the journey their gemstones have taken from mine to market. Especially enjoying commissioning bespoke requests, for occasions such as an engagement – being involved in the process from the sourcing of the gemstones, right through to the design of the finished piece.


Ethically-sourced, conflict-free mine-to-market


Bespoke gemstone jewellery creation that enables you to custom design every detail.


Verified gemstone quality & guarantee authenticity


Return within 7 days for full refund without any questions


100% insured. No matter the how much the cost is


Expert guidance & personalized updates every step of the custom creation process.


See your gemstone before purchasing


Expert guidance & personalized updates every step of the custom creation process.

From the Source

The relationships we have built and cultivated with a vast and trusted network of mines, artisanal miners, and ethical gemstone dealers, enables us to source gemstones of the highest quality from around the world.

Future Focussed

We carefully select our partners and only support those committed to fair working conditions, conflict-free mining, transparency, and minimizing the impact to our environment.

We also take steps to pay our good fortune forward, donating a percentage of each sale to replant trees and help our earth flourish. A percentage of our annual profits also goes to communities making a difference in gemstone mining around the globe.

Discover Bespoke Fine Jewellery

Allow your personality to shine through by creating your very own piece of fine jewellery. Personalize every aspect of your jewellery design right down to the very last detail, to make your piece as unique as you. Our skilled teams work closely together to do justice to each design, creating flawless pieces that become the pride and joy of the wearer.
Let us bring your vision to life.

Send Us Your Bespoke Request

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Our team of jewellery experts are on hand
to answer any questions and
book online consultations.

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